In this day and age, cell phones play a tremendously important role in our lives. Long time ago outgrowing the role of things we use to make calls, mobile devices have now positioned themselves as our go-to platforms for interacting with the rest of the world and tackling daily chores.
So, with things as they are it shouldn’t really come off as a surprise that people spend nearly five hours a day using some of the mobile apps.
This situation presents a tremendous opportunity for companies to use the mobile app to establish a more intimate relationship with their clients and lay out new, more engaging interaction points. But, in order for that to be possible the mobile app needs to rise to the occasion.
Let’s see how to choose the app development company capable of delivering such results.
Browse through reviews and referrals
That’s right – the recommendations and peer referrals always made one of the most reliable marketing channels in existence. So, there is no reason why your company shouldn’t turn the table around and use this channel to find the companies capable of meeting the standards you have set. While you are doing that remember that users with negative experiences are more inclined to post comments while positive experiences usually entail positive ratings. So, don’t be confused if you encounter a couple of bummers. A high number of high qualified grades still indicate the mark of quality of one company.
Check the developer’s portfolio
The positive reviews speak volumes about one company’s ability to make your ideas a reality. But, in some cases, the visions of how these goals should be met may drastically differ and these discrepancies usually result in a very flawed product. So, the best way to know whether the developer’s ‘groove’ makes the right pick for your company’s goals is to look at the developer’s previous works. If the vendor isn’t capable of providing a credible portfolio, see if you can take a peek at the projects that are currently in motion. Any glimpse into the skillset of the people you intend to hire will prove to be very helpful.
Look for a high level of transparency
Essentially, you should avoid the developers that are trying to purposefully obscure some parts of the development process or burry down the feedback from previous clients. App development is a very streamlined and transparent process that relies on well-known good practices and produces measurable and tangible results. So, there is really nothing to shy away from. If we go to Britain for example, we will see that the companies like App Boxer UK are providing complete case studies on their website. Such transparent practices indicate a developer confident in its product and development methodology.
Make design one of the top priorities
Don’t get us wrong – your app needs to be 100% functional and snappy all around. But, your clients will create their first impression based on the app design, and that first impression will stick around for quite some time. In a large number of cases, you won’t even get a shot at a second chance – according to a recent survey, 25% of users will abandon the app altogether after only one unsatisfying interaction. Therefore, make sure the team you are going to hire has an experience with effective UX design. Sure, look for other things as well, but this critical requirement should be one of your utmost priorities.
Check for the upgrade and maintenance services
Developing an app is hardly a one-time service. On the contrary – an experienced developer would say that this job is never over. Taking into consideration changing requirements, phone features, and ecosystems we must say we agree. With that in mind, your app development team shouldn’t be capable only of rolling out the best possible product but keeping the product in the best possible shape down the road as well. This is the instance where most inexperienced developers need to take a back seat. If you want to make sure they know what they’re doing be sure to inquire about the lifecycle management plans.
Try to assess is the company open to innovations
Speaking of lifecycle management, we have mentioned that the users’ priorities and app features are changing at lightning pace. Depending on the scope of your app you will decide to lean into these trends to a larger or smaller extent. But, you do need to make sure that your product is relevant and always in tune with the relevant app development products. The best way to see if the company you are going to hire is capable of meeting these standards is to check the latest development trends and see how well they are implemented in the existing products. You don’t want to make your app obsolete from the get-go.
So, there you have it – the top six ways to choose the mobile app development company capable of getting your company the tool it needs to reach out to its consumers. And you will need the best possible product you can get – at this point in time, mobile apps have become one of the most important channels for interaction between brands and consumers which puts quite a lot of pressure on the product you are going to release. Make sure the team you are going to hire can rise to the occasion.